Articles

Marketing campaigns are useful to promote a product through different media, including print, radio, television and online platforms.

In today’s market scenario, online shopping trends are taking over the minds of the consumers. With the deep penetration of internet

As companies constantly push to attain maximum sales, they implement new marketing strategies which are aimed at directly capturing the

Product authentication is important to determine the genuineness of a product. Authentication is a system through which a system verifies

With counterfeiting making its footprints deeper and marking its presence everywhere, the solutions to combat it have not only become

Marketers across the globe consider packaging as the first communicator of the company. Effective holographic wide web films

The world of packaging has different kinds of products which are meant for a wide variety of goods. Among the many packaging solutions

Mustard oil or ‘sarson ka tel’ has been one of the favourite cooking oils in India.

Casio is the leading Japanese brand which has a legacy of manufacturing the most enticing electronic gadgets. One of its most popular products, that created a craze across the