Overview of Counterfeiting in Pharmaceutical Industry
- 20% of pharmaceutical products in India are estimated to be counterfeit.
- The annual global trade in counterfeit pharmaceuticals is estimated to be over $4 billion.
- At least 1 in 10 medicines sold in low and middle-income countries are substandard or falsified.
Benefits of Our Smart Anti-Counterfeiting, Packaging & Supply Chain Solutions
GS1 enabled track & trace solutions ensure real time product tracking in supply chain
Improve supply chain efficiency and overall brand image of the manufacturer
Prevent any type of product counterfeiting, tampering or adulteration of pharma products
Save large amount of government taxes lost due to the sale of fake medicines
End-to-End Solutions For Pharmaceuticals
Anti-Counterfeiting
Anti-counterfeiting technologies prevent duplication, tampering, adulteration, and diversion of the products. As per ISO 12931: 2012, the technologies can be segmented as visible (overt), non-visible (covert), forensic & digital. We have complete in-house capability to integrate these technologies. Our security holograms, smart & secure labels and packaging incorporated with digital product authentication, prevent duplication and boost supply chain visibility.
Here is a list of some of the anti-counterfeiting solutions we offer:
Security Hologram
Holograms act as the first line of defense against counterfeiting. Manufactured using nano-optical imaging and advanced origination technologies, our holograms are near-impossible to replicate.
They combine security with aesthetics and help instantly differentiate genuine products from fakes. We offer a wide range of holographic solutions, including:
Hot Stamping Foil (HSF)
Our holographic hot stamping foils enhance the visual appeal and authenticity of apparel tags, labels, and packaging. These foils are applied using heat and pressure, making them a permanent feature that is highly resistant to tampering or removal. Developed with multiple covert and overt features, our HSFs serve both branding and security purposes:
Labels
Labels are important for brand protection, product aesthetics and supply chain visibility when clubbed with QR Code in the pharma sector. Made with raw materials sourced from global players like Avery Dennison, Holostik labels are highly durable, secure, and visually appealing. Our security labels can be integrated seamlessly with digital solutions. Our specialty 3D labels help in accentuating the brand image of your pharma product of on the shelf and give it a unique product identity. We provide labels under the following categories:
Packaging
Packaging nowadays is a silent salesperson and in fact plays an indispensable role in safeguarding pharma products and their contents. Our UV embossed labels and cartons provide high value aesthetics and a unique appeal to your product. Our holographic films help in preventing product duplication and boost product sales. We offer the following assortment of packaging solutions for the pharma industry:
Supply Chain Visibility
Comprehensive and seamless supply chain management ensures higher productivity, efficient use of raw materials and maximum utilization of resources which increases profitability. We abide by GS1 track & trace standards which prevent the sale of fake medicines. We provide different layers of solution such as physical and digital made completely inhouse, so that it is nearly impossible for counterfeiters to duplicate them. Our customized supply chain offerings for the pharma industry include the following:
ISO Guidelines for Designing Anti Counterfeiting Solutions
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